Business of Men
Leading like a lady in a man’s world
“Globally, women earn only three-quarters as much as men—even with the same level of education, and in the same occupation,” Whilst this is a sad statistic in the 21st Century, it is, unfortunately, true, and means us women generally...
Being a woman leader in a man’s world
It’s hard enough being a woman and a leader in any industry but when you’re a woman who is leading teams of men in a predominantly male industry, it gets that much harder. Technology is one such industry that...
Should women act like men at work? Apparently it helps
Men have a lot of advantages in the workplace. There is no doubt that women face challenges that men don’t, and that’s wrong. But, women have found a way to fight back. In environments across the globe, the ladies...
5 challenges woman freelancers face that men don’t
There is no doubt that a freelance career has changed a lot over the years. A decade ago, people didn’t want to be associated with freelancing as a full-time career. Most of them were stuck to the daily 9...
Volkswagen is the sleazy guy of the car market: Why women shouldn’t hook up with a VW
We’ve all met them, have sometimes dated them or (erk) have even ended up in a relationship with them. The lying sleazy guy who sells you on their honesty and reliability and — when you find out you’ve been...
Power of the purse
Women make 85% of consumer purchase decisions. In 2015-16 in Australia alone this equated to $198.9 billion. This is a huge economic lever. What if we could use it to progress gender equality? If consumer activism can free the...
Overthrow the female status quo
Feminism, in a sense, has become a dirty word. Men and women alike shy away from it because of the politically-charged madness surrounding its meaning. Ironically, its meaning has only been muddied by those who misinterpret it, but the...
Beer Is not just a man’s business
Over the last couple of years, the craft beer industry has seen a worldwide boom. Craft beer is now seen as fashionable and hip, and any good bar will have some sort of selection of the finest craft beer....
5 body language mistakes women leaders often make
Studies show that while male and female business leaders are expected to, and do, produce the same behaviour and outcomes, they are perceived very differently, with women being appraised far more on the strength of their body language. This...
