Marketing

Ecommerce business models and strategies for their success

Ecommerce business models and strategies have evolved over the years to cater to different types of products, customer preferences, and market dynamics. This guide outlines the most popular and the best strategies to succeed. Top ecommerce business models Business-to-Consumer...
Print marketing is still relevant and effective

This guide outlines the reasons print marketing is still a valuable tool to boost your business brand. We are often told that print marketing is dead. There is a massive decline in print marketing from the days of direct...
Strategies to achieve better business results

One of the common nightmares that entrepreneurs have is not seeing business results. While you might think that your business is lagging behind, it’s a lot more common than you believe to be dragging at any given time. However,...
How transcription and translation boost marketing impact

This guide outlines how accurate transcription and translation can increase the impact of marketing campaigns. Ann Handley, one of the leading voices in content marketing, has one of the best sayings: “Good content isn’t about storytelling. It’s about telling...
Brand identity development and growth: key strategies

This guide outlines effective strategies for brand identity development and growth to increase your impact. Are you looking to stand out in your market? Do you want to elevate your identity and make a lasting impression on your audience?...
Local business marketing tips and strategies for success

This guide outlines the local business marketing and steps to success and sales if you are starting out. If you think about it, all businesses are local. Even if they are also global, first and foremost they are located...
PR tips to grow your business: expert strategies

This guide outlines expert PR tips you can employ to help build and grow your brand. For many business owners, public relations still looks daunting, but in reality, it isn’t. You can always find unique ways to increase brand...
Modern marketing made easy: 10 steps to startup success

This guide to modern marketing will take you through the steps to build and grow your brand successfully. All entrepreneurs understand the need for marketing in modern business, not least when launching a startup. After all, without customers you...
Product packaging design is key to success: steps to take

This guide outlines the key steps and factors to consider in product packaging design. Imagine your amazing product, ready to take the world by storm. But before it conquers hearts (and maybe some shopping carts), it needs a trusty...