Women In Business

  • 5 cost-effective strategies to promote your brand

    5 cost-effective strategies to promote your brand

    Looking for ways to market your business on a shoestring budget? You’re not alone. According to Hubspot, the third top marketing challenge for small businesses is the lack of marketing funds. The good news is, marketing doesn’t have to...

  • 5 Tech strategies to develop your business startup

    5 Tech strategies to develop your business startup

    If you’re in the process of getting your startup off the ground today, it might be fair to say that without using technology to the fullest, you knowingly set yourself up for years of hardship. Whatever your business endeavor...

  • The Businesswoman’s guide to working with people you just don’t get!

    The Businesswoman’s guide to working with people you just don’t get!

    As women we accept that we have a lot on our plate. We manage mergers, help with homework, speak at conferences, clean up baby poo and are the only ones that ever walk the dog. Let’s face it, it’s...

  • A positive business reputation = profit instead of bankruptcy

    Think about what you do before engaging in business with a company. If you are like most people, the journey starts on the Internet, glancing at a company’s search engine results and social media posts. If half of the...

  • How transparency can raise reputation of businesses

    Reputation is extremely important for today’s businesses. No matter what type of business you run, your reputation will ultimately decide whether you succeed or fail. There are a lot of factors which are important for building a good reputation...

  • 3 Ways to create a successful online company you can run remotely

    3 Ways to create a successful online company you can run remotely

    The freedom and flexibility that online businesses offer is attractive to many entrepreneurs, especially for those who already have busy lives or other passions. The fact that you can create a steady income that can be run from anywhere...

  • Why training is key to millennial job satisfaction

    Why training is key to millennial job satisfaction

    Millennials now make up the dominant force within the workplace, with 35% of staff falling under that umbrella. As such, they are beginning to set the tone for what the modern office looks like, with their main concerns revolving...

  • 5 Ways to build a powerful brand

    Potential customers are quick to do their research; they have an impression of your business long before they come in contact with you. As soon as your products or services pique their interest, they look you up online. When...

  • What can you learn from female music entrepreneurs?

    The music industry promotes an environment that is both highly competitive and creative. It is also one where many female entrepreneurs have already put a strong mark, and continue to do so. Some of the things they teach and...