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Marketing
Growth marketing is key to scaling revenue
Growth marketing can improve campaign performance and handle different stages of the sales funnel, improving conversion and retention goals. The past decade of digital marketing has taught us some...
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Operations
Resource management is being streamlined by tech
This guide outlines the role of technology in modern resource management, and how it can improve efficiency. Effective resource management is critical to achieving operational efficiency, cost savings, and...
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Boss Lady
Starting a business for dummies: how to make it simple
This guide outlines the key factors to simplify starting a business for dummies — it really doesn’t have to be confusing! You don’t have to be a professional business...
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Operations
Mitigate risk in small businesses with these 7 strategies
This guide outlines the key strategies any small business can put in place to mitigate risk. When you start a small business, there’ll be a lot of risk involved....
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Uncategorized
Industrial parts washers manufacturing is a lucrative field
Many women are looking to break into traditionally man-dominated industries and wonder how they can thrive in these environments. The manufacturing sector, particularly industrial parts washers manufacturing, is no...
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Boss Lady
Women can excel in pavement marking and maintenance sector
In an industry traditionally dominated by men, women are increasingly making their mark in construction, particularly in specialized fields like pavement marking and maintenance. This guide explores the opportunities,...
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Operations
Private label cosmetics: choosing the best manufacturer
This guide outlines how to judge the best manufacturer of private label cosmetics to add to your product lines. Cosmetic products are a category of products that consumers will...
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Career Woman
Maternity health insurance: protection for working moms
Ensure peace of mind with maternity health insurance, designed to support expectant mothers with comprehensive care benefits. Welcoming a new member to the family is a joyous occasion, but...
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Finances
Cash flow is the lifeblood of a business. Keep it pumping
We often think that businesses have to close their doors because of a lack of customers or because they’re not making enough sales. But actually, that’s not always the...
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Operations
Staff turnover rate can be reduced with these strategies
Knowing what your employees want from your offices is essential to reduce your staff turnover rate. If you can get the formula right, you’re much more likely to hold...
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Finances
Payment terminals: stationary vs mobile options for business
This guide outlines the factors in deciding between stationary and mobile payment terminals for POS. A payment terminal is a device that facilitates the acceptance of cashless payments. With...
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Operations
RFP success: Exploring examples of a Request for Proposal
The concept of a Request for Proposal (RFP) serves as a foundational element in the procurement process, bridging the gap between an entity’s needs and potential suppliers’ capabilities. By...
