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Profitable business ideas 101: Top-selling t-shirt niches


T-shirts have been popular clothing items for years. They are inexpensive and comfortable to wear. They are also a great way to express yourself or to advertise your business, and the top-selling t-shirt niches can be a very profitable business for women.

Nowadays, you can design your own t-shirts online. If you want to sell them to other people, there are companies that will print and ship your t-shirt to your customers. All you need is a buiness website to turn it into a profitable business.

The ease of creating and selling T-shirts has resulted in a saturated market. Creating a t-shirt that people actually want to buy it the real challenge. Knowing where to sell them is also important. And don’t forget about dropshipping benefits if you want to start your business store without inventory.

Finding your niche as a profitable business for women

Are your t-shirts sarcastic or are they inspirational? If they are funny, who would be most likely to enjoy the humor; children or adults? Do you have a great idea for fans of classic television? Before you start advertising, figure out who will want to wear it.

The most popular niches

There are a few niches that are always a pretty good bet as a profitable business when marketing shirts. Remember that black is the best selling color and that women are the most avid shoppers when you begin your design.

Funny shirts

Kids love jokes and wearing something that they think is funny is a way for them to let people know who they are. A funny t-shirt will get a person noticed and make for an unusual conversation piece. If you aim your shirt design at kids, you want to keep it clean and non-controversial so they don’t get in trouble at school.

If your t-shirt has a saltier bent, you will want to find a place to advertise where the people who are likely to appreciate it will see it. If your shirt makes fun of religion, Tweet it out to atheists. If your shirt makes fun of conservatives, put it on a liberal Facebook page or vice versa.


Gaming geeks need a way to identify one another and a tee shirt is a great way to do it. Be sure not to use the game’s name or logo, lest you should infringe upon the company’s copyright. Instead, use a line from the game or an obscure reference that only fans of the game would know.

Pet shirts

If your dog or cat is the center of your life, you want to let people know. T-shirts that announce a person’s breed preference are very popular. You can use stock images or actual pictures of pets.

Inspirational tees

There is a reason that Oprah was so popular and that “Chicken Soup for the Soul” was a bestseller. People love to be comforted and encouraged and a t-shirt is a cheap way of doing that. Remember to market specifically to the audience you want to inspire. Will it make women feel better about their bodies or does it encourage them to kick a bad habit or turn bad experiences into positive thoughts? The more you specify your audience, the more successful you will be.

Your t-shirt store should be a fun and lucrative project as a profitable business. Knowing what t-shirts are popular and where to sell them will help you stand out in the crowd.

About Business Woman Media

Our women don’t want to settle for anything but the best. They understand that success is a journey involving personal growth, savvy optimism and the tenacity to be the best. We believe in pragmatism, having fun, hard-work and sharing inspiration. LinkedIn

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