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Business 101: 3 smart strategies for financing a startup


Realizing your dream of being a business owner requires a lot of hard work and dedication. It also requires money. Finding and securing the capital necessary to turn your dream into reality can be tricky if you don’t know where to look. Here are some suggestions on where to look for funds for financing a startup.

3 strategies for financing a startup


You have a solid business plan, a good credit score, and some capital to pony up. Why not try getting a business loan to fund your startup? Partnering with a bank for a business loan gives an added level of security to your venture, as the bank takes on a vested interest in your business’ success. Banks are not generally in the business of funding startups, though, meaning the odds can work against you if the business plan does not strike the right chord or if you are short on collateral for financing a startup business.

If you’re a homeowner, taking out a home equity loan could be an option to raise startup capital. The loans are based on the portion of the mortgage already paid and benefit from low-interest rates. The obvious downside is that if something happens and the loan cannot be repaid, the bank will foreclose on your home.

Another option is to establish a line of credit. The bank will pre-approve a set amount of funds to cover operating expenses. A nice feature of a line of credit is that you don’t have to take out the entire sum at once. This reduces both principal and interest payments. However, the interest rate on a line of credit can be high, depending on your credit score and what collateral you have to put against the loan.

Financial backing

Another route you can take to raise money is to seek a partner to provide financial backing. There are outside investor groups that specialize in funding small businesses, but the majority of them will only work with companies that are already established. Depending on what product or service you are offering, you could try pitching would-be customers to invest by offering exclusive incentives once the business has taken off. And there are always family and friends who might have some extra money that you could borrow. However, it runs the risks that come with mixing personal and professional relationships.


Over 90 percent of all small-business ventures are self-funded, and there is a good reason why. Providing your own capital puts you solidly in charge of all business decisions without worrying about paying back family and friends or having the bank looking over your shoulder. Depending on your current situation, it might be helpful to consolidate unsecured debts or refinance student loans to lessen the debt burden.

A plethora of options are available to raise capital for your business idea, and it really comes down to your situation as to what will work best. Whether you decide to borrow money from an institution or financial backer or finance it yourself, there will be different levels of risks as well as rewards. As part of ensuring your success, you could use an AI venture studio for Saas.

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