All posts tagged "Branding"
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Brand equity and image: strategies to improve your brand’s value
This guide outlines the strategies you can use to boost your brand equity and image, and why it is important to success. Brand equity and image play a crucial role in the modern world of...
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Name branding is key to business success: get it right
This guide outlines how important name branding is in the identity and marketing of your business, and steps you should take to get it right. When you start your company, you must give some thought...
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How to become tech savvy: use software and technology to grow
Many businesses don’t operate in the conventional office setting. Whether you run a landscape gardening business or a bricklaying company, modern tech and software still matter. Many people who work with their hands don’t feel...
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10 Ways to use SEO to drive website traffic, sales and branding
Without understanding how to use SEO, you could struggle to drive the website traffic you need and convert it into loyal buyers. The term Search Engine Optimization (SEO) can be daunting for anybody who has...
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Building a brand image that consumers will buy into
Successful brand image building is one of the most crucial features of any company’s marketing strategy. And it should be a priority for all business owners. In fact, studies show that 70% of marketing managers...
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How to get better job offers: strategies to attract a recruiter
In some career paths, there comes a time when you need to know how to get better job offers by attracting a recruiter or headhunter. Being spotted and scouted by a recruiter or headhunter is...
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Creating a personal brand: The keys to a brand that lasts
This guide outlines what a personal brand is and the keys to creating a personal brand with longevity. Out of nowhere COVID-19 has hit and it’s hit hard. The silver lining to something like this,...
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The ABCs of mastering communication in your business
Great communication sits at the heart of any successful business. Whether you manage a small startup or a multinational organisation, mastering this concept should be a priority. While it may seem like a daunting task,...
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10 Valuable tricks and tips for personal branding
Before we start talking about tips that will offer your company the edge it needs in the regularly competitive markets, you must understand what personal Branding is. Before we step foot in the whole personal...
