All posts tagged "business marketing"

  • How to generate leads for your B2B business

    How to generate leads for your B2B business

    Online marketing may have made a lot of things possible, but it does not make B2B marketing easy. Generating leads can still be a challenge despite the various options available. The usual channels remain on...

  • Balancing the budget between online and offline marketing

    Balancing the budget between online and offline marketing

    For many years offline marketing was the only source of influence and information. However, in today’s digital world online marketing occupies leadership positions. According to the newest Pew Research Center analysis, 87% of Americans use...

  • 5 Ways all business owners can take advantage of twitter

    Don’t be fooled into thinking that Twitter is taking a back seat due to the popularity of other social media networks. Twitter is still holding its own, with almost 330 million people using it every...

  • 5 Vital things working women should do in 2018 to develop their creative life

    5 Vital things working women should do in 2018 to develop their creative life

    Today’s working women get occupied with their office work and they also have to focus on their family life, where they do not have time for themselves. As the year ends, all the working women...

  • How to make sales calls like a pro

    How to make sales calls like a pro

    Most people would prefer to chew through a wrought iron fence rather than pick up the phone to make a cold sales call. I was one of them. For far too long. And it affected...

  • Let's banish imposter syndrome for good

    Let’s banish imposter syndrome for good

    If there’s one phrase I hate, it’s imposter syndrome. We’ve all at one time or another felt like we don’t know what we’re doing. That people will see through us and expose us as a...

  • 12 things you should include in your Christmas marketing

    Christmas: it’s a time of festivity, cheer…and sales! In the lead-up to the festive season, it’s important to make a bang with your marketing. If you’re preparing your Christmas marketing plan, we’ve put together 12...

  • How to create personas of your target customers

    The way we conduct business and engage with clients and customers is changing at lightning speed.   Traditional marketing – making cold calls, placing large print media advertisements and interruptive advertisements on TV – was all...

  • Brush up one your marketing skills

    Brush up on your marketing skills

    Marketing is one of the key building blocks for a successful business. It has become apparent, particularly in the last few years, that many people see marketing as one of the most important parts of...