All posts tagged "business marketing"

  • Let's banish imposter syndrome for good

    Let’s banish imposter syndrome for good

    If there’s one phrase I hate, it’s imposter syndrome. We’ve all at one time or another felt like we don’t know what we’re doing. That people will see through us and expose us as a...

  • 12 things you should include in your Christmas marketing

    Christmas: it’s a time of festivity, cheer…and sales! In the lead-up to the festive season, it’s important to make a bang with your marketing. If you’re preparing your Christmas marketing plan, we’ve put together 12...

  • How to create personas of your target customers

    The way we conduct business and engage with clients and customers is changing at lightning speed.   Traditional marketing – making cold calls, placing large print media advertisements and interruptive advertisements on TV – was all...

  • Brush up one your marketing skills

    Brush up on your marketing skills

    Marketing is one of the key building blocks for a successful business. It has become apparent, particularly in the last few years, that many people see marketing as one of the most important parts of...

  • Why social media is crucial for business

    Marketing is a big world to get on with, and there’s plenty of ins and outs for you to know if you’re trying to run a business or get a job in the marketing sector....

  • Marketing tips for fitness businesses

    Marketing tips for fitness businesses

    If you own a fitness business, be it a gym, pilates or a yoga studio or similar, it is important to market successfully. However, with more and more fitness companies opening today, this is often...

  • The overlooked costs of running a business

    Running a business is rarely straightforward. There are many different factors that need to be taken into account. One area that needs your attention is the financial side of things. This is where a lot...

  • 5 Tips for efficient content marketing on a small budget

    5 Tips for efficient content marketing on a small budget

    Content marketing gives you a fantastic way to reach targeted audiences without spending a lot. In fact, content that has both value and relevance can dramatically increase the return on the money you invest in...

  • Why you should keep an eye on your competitor’s marketing strategy

    Why you should keep an eye on your competitor’s marketing strategy

    As a small business owner, you owe it to yourself to have every advantage possible to not only realize, but maximize your company’s full potential. For that reason, you’ll want to do yourself the favor...