All posts tagged "content marketing"

Serving up what they want: Personalization in the next wave of automation
Dealing with prospects in the right fashion is a big deal. Get it wrong, even once, and they may not hang around to see what else you have to say but, you have to balance...
How to build a more conscious team and mindful workplace culture
There’s a reason many of the world’s biggest corporations and start-ups such as Google, Apple, Goldman Sachs and Nike practise mindfulness. Research shows that mindfulness in the workplace reduces stress, makes people better leaders, aids concentration and enables greater self-awareness. Mindfulness...
You’ve got this: Dealing with staff’s tattoos and piercings
Dr Froswa’ Booker-Drew answers your questions, putting her years of experience and practice into the goal of solving those knotty problems that beset us, and assuring us: ‘you’ve got this’. If you’d like Froswa’ to...
Businesses need to double down on their customer service factor
Technology is taking over how we do business – there’s no doubt about that. We’ve got self-serve check outs at the supermarkets and self-serve check ins at the airport. Everything’s on the automated train but...
How to use money to generate more money
When the topic of having more comes up in conversation, what is the first thing that comes to mind? Would it be putting money in the bank? Cutting down on your expenses? Devising a new monthly budget? Most...
5 Ways to kickstart self-confidence to reach career goals
Just a few decades back, being a woman in the “all men’s” business world was hard. You really had to fight for yourself and even if you fought the hardest, no one actually wanted to...
How AI can help you make better business decisions
There is an adage that any businesses is only three poor decisions away from a failure. That’s why decision-making is the main job of any business owner or leader – and that’s why missed opportunities...
4 Things to never say to a female entrepreneur
Women comprise of half the workforce in the US and Australia, and an even greater proportion in the UK, yet out of the Fortune 500 companies today, only 24 CEOs are female. Meanwhile in start-up...
You’ve got this: When you think someone is living in the office
Dr Froswa’ Booker-Drew answers your questions, putting her years of experience and practice into the goal of solving those knotty problems that beset us, and assuring us: ‘you’ve got this’. If you’d like Froswa’ to...