All posts tagged "content marketing"

  • Women’s second nature helps with content marketing

    Women’s second nature helps with content marketing – it is her best friend. Collaboration, generosity and sharing tend be second nature to women, whether by nature or nurture, but we tend to unlearn those qualities...

  • Tips to make time for writing content

    Writing is crucial for the business world, and for business women in the digital world that often means regularly making time for the writing that seeds content marketing. Leading content marketing expert Kath Walters shares...

  • Why content is a great marketing tool for women

    I love sweeping generalisations, especially when it comes to all things concerning women. And that includes content marketing After all, nearly everything we do attracts condemnation (work, stay at home, opt out, lean in) so...