All posts tagged "customer database"

  • What is profiling your customer all about?

    What is profiling your customer all about?

    There are many items we could cover in profiling customers such as: industry, size of the company, national or international business, employees, capital, hierarchies, etc. Today I will focus on the individuals. This is because...

  • The devil is in the data

    The devil is in the data

    “The greatest value of a picture is when it forces us to notice what we never expected to see.” This quote by John Tukey, the famous mathematician who developed the box plot, one of the...

  • How to best utilize a mobile CRM system and its data

    How to best utilize a mobile CRM system and its data

    You should know that utilizing a mobile CRM (Customer Relationship Management) solution will only work if you and your team can truly rely on it. The key to a successful mobile CRM deployment is that...

  • 5 Ways to gather data without inconveniencing your customer

    5 Ways to gather data without inconveniencing your customer

    A common way of gathering useful data is to survey your current customers. Surveys offer a convenient way for people to provide feedback. However, they may also be an annoyance that strains your customer relationships....

  • Drumming up a customer base

    Drumming up a customer base

    You need to aim for the stars when you’re working on a marketing plan. You need to communicate to as many people as you possibly can to give the product a mass sense of appeal....