All posts tagged "marketing plan"

  • How to run an effective integrated marketing campaign across multiple mediums

    How to run an effective integrated marketing campaign across multiple mediums

    Did you know, to successfully engage a customer, the average business requires seven touchpoints to inform and inspire that customer to make a purchase? And if you are looking to change the perception of your...

  • Changing your marketing mindset

    Changing your marketing mindset

    In my career in marketing, which spans 25 years, I have come across many mindsets in relation to marketing but the following are most prominent: – Marketing is easy, I just need to do a...

  • 12 things you should include in your Christmas marketing

    Christmas: it’s a time of festivity, cheer…and sales! In the lead-up to the festive season, it’s important to make a bang with your marketing. If you’re preparing your Christmas marketing plan, we’ve put together 12...

  • Brush up one your marketing skills

    Brush up on your marketing skills

    Marketing is one of the key building blocks for a successful business. It has become apparent, particularly in the last few years, that many people see marketing as one of the most important parts of...

  • Strategies to revive business growth

    Strategies to revive business growth

    Sometimes businesses go stagnant. It is a sad fact of life. Not all the businesses out there can succeed. Money issues may arise or potentially your sales will plummet. It can be a tricky situation...

  • 5 ways to ensure marketing grows your business

    5 ways to ensure marketing grows your business

    The online space has provided business owners with more opportunities to find and reach their target audience. It has levelled the playing field.But as I scroll through my social media channels there is one mistake...

  • Boost your business by planning the full year ahead

    Boost your business by planning the full year ahead

    Business owners can pat themselves on the back for getting through a tough year. It’s likely that you’ll have a lot of work on your hands in December — the Christmas season can be busy!...

  • 13 brilliant tips to become a marketing genius

    To be successful in marketing is a difficult thing to do. There are so many businesses and competitors that are out thriving; you need to know how you can make your way to the top,...

  • 7 rules for starting an online store

    7 rules for starting an online store

    The eCommerce landscape is growing ever bigger and booming at an unprecedented rate. The sales are going through the roof, and customers adore the prime convenience of purchasing from the comfort of their home, with...