All posts tagged "marketing"

Marketing influences: why you need to expand your repertoire

In business, you likely get a sense, pretty quickly, about what works for you and your business, meaning that you often stick to this. In marketing, it’s no different. How you market your business and...
Marketing in business has changed: what the video game industry can teach us

Marketing in business has seen a massive revolution over the past few years, with those brands who stuck with the traditional strategies falling behind — or vanishing altogether. New strategies have become increasingly powerful, and...
Digital marketing types: which option does which job for you

This guide outlines the range of digital marketing types, and explains the best uses of each one for your business. Digital marketing is the buzzword strategy every business wants to incorporate, particularly since the world...
Attract new clients with a classy corporate event

Many businesses increase their customer and client base by holding a classy corporate event. If you organize a few different events throughout the year and invite people in the same industry as you, word will...
5 things you should know about marketing your business on Instagram

Since Instagram launched, it has become a great platform for marketing. From small businesses to global brands to entrepreneurs; everyone is using Instagram to create excitement about their brand. One of the reasons for this...
Marketing your business: qualities of a good marketing team

A strong marketing team can significantly impact the success of your business. Whether you are putting together an in-house marketing team or working with a content writing group, it is important to know that some...
Improve health businesses: How to improve healthcare brand success

Doctors give people vaccine shots to protect them from the medical dangers out there. You need to do something similar to improve health businesses. You need to make additions to the system that will help...
Outsourcing business processes: How outsourcing the basics benefits you

Outsourcing business processes can bring you untold benefits. Some people take years to realise that it’s safe to outsource some of your business needs, and some of the basic processes that you have in place...
A BossLady guide to marketing a women-led business

Starting a business is difficult for anyone, but there are even more barriers to scale as a BossLady entrepreneur. To stand your ground and fight the forces of skeptics, you’ll need to carry yourself with...