All posts tagged "social media"

  • 3 golden rules to harness the power of the guest blog

    3 golden rules to harness the power of the guest blog

    The return on investment of all great marketing strategies is growth; using your budget in the smartest way possible to maximise your lead conversion and sales potential to propel your business forward. You may think...

  • Starting a business step 6: who is your fan?

    Starting a business step 6: who is your fan?

    Following on from our overview of how to turn your hobby into a business, let’s look in more depth at the sixth step:We all need fans (aka customers) – do we know who they are?...

  • 3 keys to growing an online business profile

    3 keys to growing an online business profile

    If you are running your business online, you need to think about your profile. In particular, you need to understand what will allow your business profile to grow and what could hinder it, or even...

  • Email Newsletters

    The 10 rules of great email newsletters

    Email newsletters are often not done well and the sender often wonders why people are opting out by the droves.   In a very simple term, think about what you like to read.   If you don’t...

  • Pretty Website

    Your website might be pretty, but can it convert?

    Getting traffic to your website is one thing: converting that traffic is quite another. Remember, customers not only have to click your shiny advert, they also have to want your product. If they don’t want...

  • Be the Birkin: 5 ways to increase your perceived worth

    There is a reason why the Hermes Birkin bag is worth so much. It is a high demand, much sought after yet not too readily available piece, which signifies to the world that a woman...

  • Pressing Online Marketing

    4 first steps to make your online marketing boost business

    We all know just how much the internet has to offer businesses in terms of marketing. No other platform enables you such a variety of potential connection opportunities. Nor do they offer that connection to...

  • How to start an online business

    I think there is still a misconception that you can start an online business by building a pretty website and doing AdWords campaigns. That just isn’t enough now, online is so competitive it can be...

  • Social media 101: Superficial attention vs valuable attention

    There are basically two types of attention generated by online social media interaction. Superficial attention and valuable attention. The smart businesswoman will learn to differentiate between the two. The first is from posts created purely...