Matt Whale

Matt Whale is the Managing Director and Founder of How To Impact. He is a leader of innovation strategy, insight and delivery, with a 20+ year career in creative consultancy in Australia and in Europe. He brings a combination of left- and right-brain thinking that has helped unlock innovation challenges in over 150 different innovation briefs. How To Impact is proudly part of a four-agency collective, the Deepend Group. The Deepend Group portfolio includes the leading specialist agencies Deepend (Digital), How To Impact (Innovation), Nomad (Mobile) and History Will Be Kind (PR/Social Media). The Deepend Group is an independent, digital communications and innovation consultancy group.