Operations

A-B testing is a smart tactic if you know how and when to use it

This guide outlines when and how to use A-B testing to determine more about what works and resonates with your audience. When you use A/B testing — also known as split testing — you’re taking two versions and comparing...
Renewable energy sources can reduce your business power bills

This guide outlines how renewable energy sources such as solar and wind can cut your power costs significantly. There are over 31 million small businesses in the United States, meaning there are ample opportunities to switch to renewable energy sources!...
How your business can bounce back after Covid

This guide outlines the three key strategies for business recovery after the economic slam of the pandemic. As we emerge into a post-pandemic world, many of us are fighting tooth and nail to regain some sense of normality in...
Employment termination risk from social media comments

This guide outlines the circumstances when personal communication or social media comments can be a valid reason for employment termination. The use of social media in all its various formats has expanded incredibly in recent years. It is a common...
LLC liabilities protection can shield your private assets

This guide outlines how to safeguard your private assets with LLC liabilities as a business owner. All business owners must be aware of the potential for legal action against them. Under the default business structure, known as a sole...
How to start an eyelash extension business

This guide outlines all the steps and strategies you should use to start an eyelash extension business. Are you thinking of finally pursuing your dreams of becoming an eyelash extension artist? Do you want to learn all the steps...
First aid training is important for all businesses and employees

Did you know that one in four workers in the UK alone is injured on the job every year? That’s more than 100,000 people! And almost a third of those injuries are caused by slips, trips, and falls. But that...
Are you measuring your gender pay gap and other key metrics?

This guide outlines how HR metrics provide the information needed for tracking and business decisions. Decisions on people strategy have traditionally been based on gut instinct. When you’re a small business and you know all your people well, the...
Business law tips for setting up a small business

This guide outlines the 5 key business law tips every small business owner should know before they start. “Challenging” may be the best word to describe what it’s like to start and run a small business. Taking an idea or...