Boss Lady
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Why you need to develop boundaries
Managing a sense of well being when work demands are escalating can be difficult at the best of times, especially when family needs escalate simultaneously to work. Some things are outside the bounds of our control such as flight...
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Choosing the best advertising channels for your small business
Making the right decision when it comes to marketing and advertising is often crucial for success of a company, especially SMEs, whose budgets are rather limited. Another potential obstacle is lack of experience among management when it comes to...
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Why kids are a booming business
We are now well and truly in a kid economy – a time of unprecedented growth, and opportunity in the huge number of businesses revolving around children. Cost cutting in the education system and the normalisation of Tiger Mum...
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The New Rules of Snapchat for Business
Snapchat is quickly emerging as one of the most exciting and useful digital marketing tools for businesses. What makes it so impressive is the ability to spread short, engaging visual content to a highly engaged audience. Unlike other platforms,...
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The 7 new rules of Instagram for business
Instagram continues to be one of the most effective digital marketing platforms for business. It allows you to tell interesting brand stories with engaging visuals that can be easily shared. However, with its incredible rise in popularity, only the...
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3-step strategy for a better filing system
With the rise in computer usage, people said that paper filing would become obsolete, but that hasn’t been the case! As a professional organizer, I have seen how being disorganized and not having a good filing system has cost...
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The 3 key ingredients for strong success
No matter what kind of business you run, or how long it has been operating, there are certain things which you can be sure of. If you want your business to be as successful as possible — and who...
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Optus businesswoman of the year Stella Hui: the 4 biggest lessons I’ve learned
Eight years ago, I was working in corporate banking, reporting to the “big man” and wondering what next rung of the corporate ladder I should reach for next. I never would’ve dreamed that years later, I’d be running several...
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The rules of Facebook Live for business
Live streaming is a powerful tool you can use to build the audience around your brand, which can help you stand out from your competitors in the market. Facebook Live has quickly established itself as one of the most...
