Women In Business

Get set to scale your business

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Very few entrepreneurs start their own businesses wanting to work for an hourly rate.  Most are drawn to the long hours, heartache and ecstasy of owning their companies because they believe in a better life for their families somewhere down the track.  They dream of satisfying sufficiently large numbers of customers, confidently taking charge of a team of go-getters and earning enough money to make a positive difference in the world.  But the leap from solopreneur to mission controller is large and most don’t leap it at all.  Instead, they crawl.  So here are few tips to help you turn your crawl into baby steps so scaling your business becomes can become your reality.

1. Trust yourself

This is the hardest one.  A lack of application, feelings of inadequacy and a willingness to chase unimportant distractions are symptoms of not trusting yourself.  Worse, they stop you from performing the necessary tasks that will result in business growth.  Trust yourself, do your homework and take that chance.  It’s better than dying not knowing.

2. Be patient

Rome wasn’t built in a day and your business won’t be either. Impatience creates a negative impression on others and increases the likelihood of poor judgement.  There is no miracle cure, no short-cut worth taking, no secret to success.  There’s just hard work.  Get used to it.

3. Meet people.

All businesses are people businesses so get out there and meet people.  People are clients, collaborators, suppliers, partners and can introduce you to opportunities you never thought possible – but only if they know, like and trust you!  Before any of that can happen, you’ve got to shake their hand.

4. Organise your team

You can’t do it all yourself.  You just can’t.  Also, it’s just not clever to try.  I get it,business owners have financial constraints and, especially when they are new, think spending money is an impossibility.  Consider this…

Bookkeeping is the bane of most business owners lives because it takes so long and is often complex.  If you contracted out your bookkeeping at $35/hour, that job that took you 5 hours could probably be done in 3 hours costing $105.  So, in that 5 hours you now have, could you earn more than $105?  If you can’t, you’re doing something terribly wrong.

5. Ignore unimportant distractions

They are always there – those little tangents that take you away from your goal.  They’re tempting because they ease the burden of having to concentrate on something you’re not 100% certain of – your own business!  Sounds crazy, right?  Well, here’s a newsflash.  No business owner is 100% certain about their own business.  We’re all constantly being thrown in the deep end and tested.  It’s one of the best and worst parts of being an entrepreneur.

6. Learn,  learn

There’s an old saying, “Learn more to earn more.” Let’s face it, education enables the personal and professional growth that commands a better financial outcome.  Sure, there’s the odd story about billionaires that didn’t finish 7th grade, but they’re rare.  For the most part, educated people earn more than those who aren’t.  So don’t stop educating yourself.

7. Implement

There’s no point being educated if you don’t apply the knowledge.  Use the new knowledge you have acquired by changing the relevant practices, implementing new systems, using the new tools or training others.  Then watch the benefits flow.

Above is merely a short list of things to consider.  However all of these are predicated on one simple fact.  In order to scale your business, you must crave it like an addiction.  If you don’t, the self-doubt, distractions, unused knowledge and solo in the solopreneur will haunt you forever and you’ll never know what could have been.  So get out there and meet that special someone who will inspire you to take a chance.

About Lisa Sweeney

Lisa Sweeney is an inspired networking professional building a business, Business in Heels, to support entrepreneurial women world-wide with resources opportunity and choice. I negotiate win-win deals for businesses looking to further their reach through our face to face events and social networks. We aim to help woman in business be successful on a global stage with equality.

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