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Boss Lady
Big data: What it is and why it matters
If you’re part of a large-scale company, you’ve probably hear the term “big data” thrown around once or twice. Even if you’re not, you’re probably aware of the term...
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Career Woman
The 3 keys to being a productive leader
The productive leader understands that there is more to productivity than meeting deadlines, coming in under budget and managing staff. The productive leader understands success comes when the three...
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Boss Lady
6 Tips for drawing in a wider audience
The end of a year and the start of a new one is the perfect time to reflect on the past 12 months and consider new business opportunities. One...
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Boss Lady
Blogging for business: The benefits and success factors
Since computers have taken over all things business, communication has made the world seem smaller. You can talk to people from the other side of the world at a...
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Boss Lady
How to make sales calls like a pro
Most people would prefer to chew through a wrought iron fence rather than pick up the phone to make a cold sales call. I was one of them. For...
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Career Woman
Supporting others: Your next move in your career in care
Women are often known for their caring nature, and many people prefer to talk to a female family member, college, or professional when they need counsel and advice. If...
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Boss Lady
Resurrect your site’s SEO performance in 2018
Every business owner has faced the dilemma of their SEO not working. They invest hundreds, if not thousands of dollars into improving their website’s SEO ranking, inbound traffic, leads...
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Boss Lady
‘Leaning out’ instead of ‘Leaning in’
By now, we should all be familiar with Facebook’s CEO, Sheryl Sandberg. She became famous when her autobiography, titled Lean In, became the new feminist manifesto for women in...
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Boss Lady
3 Skills women innately have—and why they matter in business
Over the course of several decades, there have been numerous studies conducted about the fields and skills in which men and women excel. You’ll often hear that men naturally...
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Boss Lady
10 Women thriving in travel tech
I work in a company with three male founders. However, there are plenty of women in middle and senior management that inspire me every day. I also had more...
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Boss Lady
Women should build ‘connectedness’ to keep in touch with customers
The process of connecting to a market has always been arduous for many. For those who truly feel an online presence is key to growth (that should be all...
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Career Woman
11 questions to understand yourself better
Do you understand yourself? Understanding yourself helps you to make decisions that help you to choose the best paths for you to take. Often the choices we make without...
