Business Woman Media - for women serious about success

Marketing

What makes Facebook Ads work for small businesses

This guide outlines how to make Facebook Ads work for your small business, what to do and what to...
Operations

Custom software the answer for businesses that outgrow OTS

Every growing business reaches a point where standard off-the-shelf (OTS) software no longer supports its ambitions and look to...
Finances

Financial blind spots that cost medical professionals

Imagine this: a consultant anaesthetist rings her accountant in March, panicking. Her annual allowance pension statement has arrived, and...
Operations

HVAC facts to consider before leasing a commercial space

This guide outlines what you need to know about HVAC arrangements before signing a commercial premises lease. Before signing...
Operations

Retail auditing is a key success step. Here’s why

Most brands don’t think about retail auditing until something goes disastrously wrong, such as a product launch underperforming, shelf...
Boss Lady

Yael Poliavich: entrepreneur and philanthropist supporting education initiatives

Modern philanthropy is never limited to occasional donations but can ensure large-scale changes globally, as Yael Poliavich does with...

Leadership

Sisters Inside: helping incarcerated women cope in prison and out

Debbie Kilroy outlines what sparked her to found Sisters Inside, an organisation that assists incarcerated women — and those who have been released — to better cope and move...
Career Woman

CV tips to advance your professional career path

This guide outlines the most important CV tips for any professional wanting to further their career, no matter what field they are in. At the core of any successful...
Operations

Improve efficiency in warehousing and fulfillment operations

This guide outlines strategies to improve efficiency and cost in warehousing and fulfillment operations. In the ever-changing world of commerce, the cornerstones of consumer satisfaction and operational superiority rest...
Boss Lady

Personal injury claim risks that employers face

When is an employer at risk of a personal injury claim? Rolf Howard, Managing Partner at Owen Hodge Lawyers outlines the situations that could lead to a claim. When an...
Career Woman

Barrister Heather Breeze on family law challenges and solutions

Few people understand family law challenges as well as barrister Heather Breeze. And even fewer understand the solutions. In Australia, where she practises law, Breeze says the family courts...
Leadership

Women leaders in business can be fostered with these strategies

This guide outlines tactics and strategies that can help promote women leaders in the business landscape. In the ever-evolving business landscape, the presence of women leaders has become an...
Boss Lady

Business statistics every entrepreneur and manager should know

This guide outlines the 10 key business statistics you should be across, no matter what your particular industry is. The business world is constantly changing and is an ever-evolving...
Marketing

Will online business kill off physical stores and offices?

The future of bricks-and-mortar stores and offices in the face of online business is a complex and evolving topic, particularly as e-commerce boomed during and after the pandemic. It’s...
Operations

Business vehicles: an asset or a liability?

This guide explores the reasons that business vehicles are an asset, but also the reasons they may be a liability. More people than ever before are wondering whether their...
Finances

Installment loans 101: the evolution of business financing

This guide helps you navigate the waters of installment loans for business financing purposes. Businesses, like the mighty redwoods or the slender bamboo, have different needs to grow. Capital...
Education

Math education alignment for future job market demands

This guide outlines how and why math education has become crucial for many future career prospects. In the contemporary landscape, where technology permeates every aspect of our lives, mathematical...
Marketing

Client gifting 101: 9 tips for lasting impressions

This guide outlines strategies for you to make the most of marketing and engagement through client gifting. Gift-giving in the business world isn’t just a gesture of goodwill—it’s a...