All posts tagged "Featured"
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Customer engagement strategies proven to drive results
As businesses, we’re encouraged to engage our customers. We have hundreds of platforms — from email managers to CRM software to social media — and analytical programs to measure our success, yet achieving customer engagement...
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Ignoring the gender imbalance is leaving money on the table
Perhaps the most misquoted piece of wisdom is that “great minds think alike”. It’s actually a two-part proverb, which finishes, “but fools seldom differ”. At times, I think that it’s a sadly accurate reflection of...
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The ins and outs of travel insurance for business trips
Business trips can be exciting for the most part. They’re a chance to step up, learn, engage, network, grow professionally and visit a new location while you’re at it. However, if you’re heading overseas and...
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The missing skill that can destroy a woman’s business, and her life
Women are amazing at so many things in business. Traits that are naturally associated with our feminine side, like intuition, nurturing, and juggling many tasks and concepts at once, translate beautifully into the ability to...
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Changing direction can be hard, but it beats closing down
Did you know that in Australia over the last two financial years, over 2,100 retail businesses closed their doors or went into administration? To put it in perspective, that’s more than mining and manufacturing combined....
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Customer service strategy: how to improve online relations
This guide outlines how to develop or improve your customer service strategy with simple effective tactics. The digital dimension added a new level of necessary client attention. Many of the tips and tricks of the...
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The 10 Personality traits you need to start a business
We are not all created from the same blueprint, which is why there are successful and unsuccessful entrepreneurs out there. The truth is obvious – not everyone is born to be successful. But, if you...
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What the ‘Internet of Things’ means for intellectual property
Until recently the protection of intellectual property law has focused on protecting physical devices. With the shift to a more connected society and the rise of agile/lean business principles to develop better products the old...
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How to be a boss in your own oval office
Some people seem to have everything it takes to be a boss. In the corporate setting, there’s always somebody who stands out from the rest such that when that person walks into a room, people...
