All posts tagged "persona"
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Why do we put on a different persona at work than at home?
If you were an orange (stay with me) and I took you to work, and put you on the boardroom table, are you still an orange? What about if I took you home and put...
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How to boost your confidence and make an impact
When you spot a colleague – or dreaded rival! – who seems to overflow with confidence in the workplace, it’s easy to assume that they’re working from a position of complete inner-belief. In fact, there’s...
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Customer personas: How to create personas of your target clients
This guide outlines the basics of customer personas and how to create them to ensure you are targeting the right clients and market. The way we conduct business and engage with clients and customers is...
