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Startup success factors: 8 Essential skills for startup success


This guide outlines the most important skills and abilities for any startup success to be achieved.

Starting a business is a thrilling chapter for every ambitious entrepreneur. Amid all of the excitement, you may also be dealing with several worries and concerns. Are you properly equipped to make the venture work? How will you inspire your team to be as passionate about your company vision as you are? How will you stand out among your competition? Most importantly, do you have the skills necessary to maximize your chances of obtaining and maintaining business success?

Startup success factors

Here is a list of the eight most essentials skills for entrepreneurs behind every startup success.

  1. Analytical skills

A noteworthy entrepreneur constantly analyzes everything in relation to their business. They are always looking for ways to improve customer service and their products and are consistently analyzing the market for growth opportunities. Some people are naturally blessed with impeccable analytical skills, while others need to work a bit harder to develop this manner of thinking.

If you are keen to optimize your analytical ability for your startup success, you might want to consider studying toward an online MBA. By applying to complete an online degree, you can enjoy flexibility regarding your schedule, as well as lower course fees.

  1. Communication skills

As an entrepreneur and business owner, you will be in constant communication with other people and professionals, and this is a key part of your startup success. Communication will take place between you and your customers, your employees, your business partners, your investors, your suppliers, and more. Ultimately, it is vital that you have the skills necessary to communicate an idea effectively both verbally and in written form. The wonderful reality about possessing above-average communication skills is that you also benefit from a significant boost in confidence, ensuring that others perceive you as powerful and capable.

  1. Leadership skills

Leading and inspiring a team is part and parcel of owning a business and your startup success. Your employees will look to you for guidance in terms of how to please customers and how to bring the company vision to life. So, how can you become a great leader?

  • Listen to your team and welcome each member’s input.
  • Set a good example – for instance, if your employees need to work late, do not leave for home at 5pm. Stay at the office to lend a hand and help boost morale.
  • Demonstrate passion, focus, and resilience.
  • Be consistent in all of your dealings.
  • Mentor your team members.
  • Be aware of your strengths and weaknesses.
  • Enforce an ‘open door’ policy so that employees feel comfortable coming to you with any issues or concerns.
  1. Business management skills

All aspects of business management will be your responsibility from the moment that you start your new business. This will remain the case until you reach a stage where your business has grown, and you can afford to hire professionals to take over certain duties. Therefore, it is essential for your startup success to ensure that you know how to manage business finances, payroll, marketing, etc. Once again, a Master of Business Administration degree can equip you with this valuable knowledge and expertise.

  1. A knack for thorough risk assessment

Entrepreneurs need to make tough decisions every single day for startup success. Many of these decisions will require thorough risk assessments – and this takes plenty of practice. If you are someone who tends to avoid taking risks, now is the time to learn how to navigate them confidently.

  1. Negotiation skills

Negotiation skills come in handy when talking about employee salaries, prices from suppliers, selling shares, and making investments. According to Forbes, the most important step to take to be a better negotiator is to always enter discussions with clear, realistic objectives in mind. It is also a good idea for your startup success to be mindful of your body language, especially regarding your posture. A straight, confident posture subtly demonstrates to everyone that you mean business!

  1. Networking skills

It is possible to dramatically improve your your startup success opportunities by building and nurturing relationships with other professionals within your industry. Considering how gatherings are limited these days due to the Coronavirus pandemic, LinkedIn is your best bet for ‘meeting’ new people. As the old saying goes – it’s not what you know, but who you know that counts!

  1. Creativity

Creativity plays a key role in securing your startup success. This is true whether you are coming up with a share-worthy content for a social media marketing campaign, or you are brainstorming how to improve your product offering based on customer feedback. One of the best ways to boost creativity is to take up a creative, artistic hobby, such as photography, painting, or pottery.

Steps for startup success

Evaluate your idea well

The idea is the lifeblood of the business. Every startup is born from a main, original and innovative idea. Exceptional ideas don’t come out of nowhere. You need to focus on thinking and polish the little ideas you already have.

One tip is to pay attention to market movements, trends and notice the details. Remember that your startup must offer a creative and unique solution to your future clients, not necessarily something complex and grand.

Once you have the central idea, prospect, critique your own idea and see where your weaknesses are. You can do this with the help of friends who are knowledgeable in your field or with a team that is willing to start the venture with you.

Keep an eye on the market and the public

Your idea must be closely related to a strategic market vision. Is there a market for your startup? Are people willing to pay for your service/product? What do your future customers expect? Answering these questions is a matter of survival for the startup. Business does not go forward without careful study of the market and the public.

Know how to offer the right product, to the right people, at the right time and in the most innovative way possible. You can study the behavior of the market in relation to products and services similar to what you want to launch, as well as putting yourself in the customer’s shoes and verifying if your solution is really what the public needs.

Make a strategic plan

With ideas and objectives designed, go for an action plan for the startup’s implementation. The business plan must contain dates, values, objectives and instructions for executing the idea. Planning is a way of presenting your ideas in a systematized and presentable way, as well as guiding the project’s construction process.

When your startup is the result of an idea from your own professional career, this planning becomes simpler because you not only master the central idea of ​​the business, but also know the practical and real ways to make it happen.

In this way, your academic and professional training in a particular sector provides security and greater stability when opening your business related to that sector.

Seek support

The birth of a startup depends on two types of support: management and financial. Management support can be provided by business incubators and accelerators that help in the initial process of the enterprise. These organizations act as collaborators in the management of the business, helping to create strategies and administer the initial steps.

Financial support is essential if you don’t have enough money to put the idea into practice. You can look for investors, in the initial phase of the startup, to bet on your plan. For this, you must have a well-defined and concrete strategic plan, in which investors see success and yield.

The other option is to open your business for investments after a time of maturity of the enterprise, when the profits are already showing. In these cases, investments are easier to be achieved due to the startup’s credibility. These investments will help to expand and improve the business.

Expand your networking

One of the golden rules when opening your startup is to have great networking. The more contacts you have, the better! Meet new people, places, companies and expand your network. To do this, attend lectures, workshops and courses in your startup’s area of ​​expertise.

Introduce yourself to people, share your ideas and exchange contacts. These contacts can directly help in the initial process of your venture or even become your customers in the future.

Count on a team of talents

To make your idea a success, you need qualified help. Look for a team of talents who will help make your business take off and who have complementary skills and abilities. In addition to experienced professionals with specialized training, it is important to value those who have a dynamic, flexible, creative and, above all, engaged profile. These characteristics are essential to have a golden team in your startup.

If, at the beginning, you don’t have the money to pay the best professionals’ salaries fairly, try to create alternatives that will value your team’s work and keep them close to you.

Know your limits

The desire to make it work and the dreams of growing the business quickly can end up hurting you. It is necessary to have your feet on the ground and recognize, above all, its limits. When we talk about limits, we are referring to finances, validity of the idea, practical ability to execute and even the need for help to make your dream come true.

Knowing your weaknesses and limitations is one of the first steps to fully assess your situation and know exactly how to get out of trouble when opening a startup. Be prepared for challenges and don’t lose focus when they arise.


These are the main tips for anyone looking to open a startup. Creativity, originality, discipline and focus are fundamental characteristics for those who choose this professional path and want to have a successful startup.

The initial process can be difficult, but the current movement in the financial and labor market shows that starting a startup can be very promising. Realizing these ideas brings not only economic return but also fulfillment and satisfaction. After all, this is a great opportunity to do what you really love and always dreamed of. You can confidently pursue higher levels of startup success for your business when you are equipped with the right skills. Good luck!

About Carol Trehearn'

Carol Trehearn is a business and marketing specialist.

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