Boss Lady
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Bad Press: From a PR viewpoint, It’s not all bad
Bad press … is there such a thing? For your clients, the answer is a resounding yes. It’s the two words that trigger their nightmares. The PR world, on the other hand, looks at bad press from a different...
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How to use video to get the phone ringing
Have you shot videos about your business with little or no improvement in customer enquiries? As frustrated as you may be, don’t delete your YouTube channel yet. You may be making a few mistakes in your creative process –...
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Goals vs intentions: How to improve your business by improving your career capital
The difference between goals and intentions is a goal is purposeful, deliberate, actionable and an intention is a probably. With an intention a person can want to do something and have plans in his or her mind to do...
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Opportunities that may appear as your business becomes more successful
As time goes by and your business grows, you will find that you have so much more available to you than ever before. As a successful business person, you will see opportunities come before you that you may never...
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Mindful leadership can offer great business advantages
Most companies nowadays are experimenting with meditation, yoga and other forms of relaxation at the workplace to improve productivity and employee wellness. But what has mindfulness to do with improved business results? This guide focuses on the effects of...
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How to deal with post-holiday returns & exchanges
The holidays are here. The good news? Expect a significant uptick in sales and plenty of new leads that could convert to long-term customers. The bad news? Expect post-holiday return and exchange requests – lots of them. Holiday returns...
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Customer satisfaction metrics can forecast your future growth or failure
You probably already know that tracking future growth is critical to the success of your business. Having an idea of how much revenue will come in 6 months to 1 year helps you to know when and how to...
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5 Tips for developing a paperless office
Whether you’re concerned about the environment or just trying to reorganize for the new year, there’s no better time than now to consider transitioning to a paperless office. Going paperless in your business has the benefit of saving money...
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How to enhance your business skills through online learning
Business skills often get restricted to a person’s ability to transact successfully with direct financial gain. But, essentially, these two words cover a lot more. Business Skills span over a wide variety of subjects like project management, resource management,...
