Boss Lady
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How to avoid digital marketing mistakes
Ever wondered why some people lose complete faith in digital marketing? One of the reasons is failing miserably the first time after trying to advertise their products or services online. This is especially so for people advertising their goods...
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Building educational efficacy in post-compulsory education
I have written a lot about educational efficacy in my books, but in this article, we will focus specifically on what it means in the post-compulsory education sector, and how you can nurture the educational efficacy of your students. When...
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How to make a success of your ecommerce store in 2020
If the 9-5 grind is getting you down and you’ve got a great idea just waiting to make you the next business superstar, then hitting the ground running in ecommerce might be for you. Ecommerce is rapidly on the...
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5 Top tips when offering PPC
Offering PPC as a service can often mean that the agency or client is left in the dark over who has access to their account and who is performing the work. Despite more and more people looking to outsource...
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Why you don’t need a loan to start a business
Starting a new business is a lot of work. You’ve got business plans to hash out, employees to hire, supplies to procure, and more. Amid all that (as if that’s not enough!), you’ve got to secure the funds to...
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Apprenticeships: 5 reasons an apprenticeship could be for you
If you are looking to develop your career prospects then an apprenticeships path could be for you. More and more women are choosing apprenticeships in recent times as opposed to going to university and this can bring a handful...
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Time management tips for business owners
Good time management is essential for business owners as it is one of the best ways to increase the efficiency of a company. However, making enough time is a challenge for them, especially if a business owner has a...
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How to address workplace bullies
To address ethical concerns, organizations are now assigning Chief Ethics Officers, Chief Diversity Officers, and within some corporations, the combined role of Chief Ethics & Diversity Officer or Chief Ethics & Compliance Officer. The ultimate purpose of the positions...
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Don’t underestimate the power of Facebook’s ad platform
Being born in Sydney in the late ’80s to entrepreneurial parents meant that I soon developed a passion for business, and wanted to create my own path to help others. Over my career I have gained invaluable knowledge in...
