Boss Lady

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    Why do business overheads need to be so high? (Hint: They don’t)

    Everyone entrepreneur knows that you’ll need to spend money to make it in this world. However, high outgoings put huge pressure on your ability to generate even higher revenue. Not having the capital to satisfy those overheads, especially in...

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    Does your business need a boost?!

    No matter what aspect of business you are in, there will always come a time when you are ready to take your business to the next level. However, the biggest question is, “How?”  Your search begins but only to...

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    Managing your energy on a ‘shoestring’

    We think of shoestring budgets in terms of finances — we need to achieve an outcome with limited funds and we must find creative ways to pull off miracles.  But have you also felt that your energy is also...

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    3-Step program to boost a flagging business

    It is never far from our minds, but it’s something we don’t particularly want to contemplate. If our business is going down the tubes at a rapid rate, it can cause a lot of stress and anxiety not just...

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    Why are the stats on women in tech actually getting worse?

    When we talk about technology jobs and careers, we don’t find many women working in this field. Despite all the attention being paid to tech and diversity, the gender gap in tech is getting worse. Mostly, young girls are...

  • How small changes can increase your online visitor numbers

    Here are some small changes you can make to produce a big impact on your website. Every business needs customers to buy their product or service. However sometimes getting them to do it can be difficult — and there...

  • A straightforward guide to managing angry customers

    There comes a moment in any business where you suddenly realize you have angered a customer. It happens. In fact, it’s completely inevitable – though that’s not going to stop you feeling terrible about it. It’s tough enough to...

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    The privileges of being the authority figure

    The smartest business owners are always improving their skills, staying up with the latest developments in their field and educating themselves.  After all, who do you want to do your taxes – the accountant who’s up with the latest...

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    Customer engagement strategies proven to drive results

    As businesses, we’re encouraged to engage our customers. We have hundreds of platforms — from email managers to CRM software to social media — and analytical programs to measure our success, yet achieving customer engagement seems more complex than...

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