All posts tagged "content marketing"

Diverse team strategies: better performance and competitive advantage

This guide outlines how a diverse team offers a competitive advantage and can be motivated to perform better by accounting for diversity. While traditional, established businesses adjust their communication activities for a specific region or...
Digital marketing for business: the essential steps

This short guide outlines the fundamentals in digital marketing for business, with the essential steps to take to boost your brand. Digital marketing for business has moved from the obscure to the essential, with the...
Content marketing tips to improve your website SEO: 7 rules

This concise guide outlines the most important content marketing tips that will improve the SEO and hence lift traffic to your business website. Search engine optimisation and content marketing go hand in hand, but what...
Christmas marketing ideas: How to get noticed amid all the noise

Christmas is always a difficult time to stand out amid the onslaught of advertising, but these Christmas marketing ideas will ensure your business is noticed. Whether we like it or not, Christmas business is set...
What to wear for a Zoom interview to make the right impression

This guide outlines what to wear for a Zoom interview when you want to dress to make a great impression on the interviewer. Interviewing for a job can be overwhelming, stressful and of course you...
Transcription services can benefit your business operations

Are you thinking; do I really need transcription services? There are some businesses that feel this is just another added expense that is not worth it. They try to do transcription work within their business...
Product ideas are great: take the steps to make them reality

This guide outlines the necessary steps to take your product ideas through to the reality of getting a product onto the market. There are two types of product ideas, the ones that complement a business,...
Workplace problems for women: 6 big problems women still face

This guide outlines the six main workplace problems women still have to deal with, despite all the supposed progress that has been made. The US has come a long way in regards to women in the...
Small business failure: Don’t sink your small business with these mistakes

Every small business needs finance initially, which has been observed as the biggest obstacle while starting the business, and the leading cause of small business failure. Besides gathering funds, the critical aspect to avoid small...