All posts tagged "customer loyalty"

  • Drumming up a customer base

    Drumming up a customer base

    You need to aim for the stars when you’re working on a marketing plan. You need to communicate to as many people as you possibly can to give the product a mass sense of appeal....

  • Tiered customer loyalty

    Does surprise and delight really work? Do you make your customers feel like they are the ‘bride or just the bridesmaid’? What does the midlevel or B customer respond to?  Just like most of your...