Boss Lady

5 Threats to your business you’re not aware of

You’d like to think that if you would just come up with a few good ideas, work hard, and have a stroke of luck, then your business would succeed. Alas, it’s not that simple. There are things that could...
Meetings: Business boosters or a necessary evil?

If you’re fed up with meetings, you’re not alone. Perhaps you’re thinking the meetings you attend could instead be handled over email. Or that meetings simply delay getting things done. Some workplaces are constantly meeting, while others have outlawed...
7 Top money tips for small businesses

If in 2019 you have begun or developed your business, now is the time where you can really begin to grow and thrive in the corporate world. When it comes to running the most successful business that you can,...
Tips to create an app that ends up on the trending page

Marketing your business is something that isn’t a one-time time event. Rather, it is an ongoing process that encompasses all kinds of techniques, steps, and tools. In order for a company’s marketing efforts to be successful, there also needs...
Tips for building a business when your product is niche

Not every business sells a product that appeals to everyone. Some businesses are established because the founder is inspired to create a solution to a problem for a niche market. This doesn’t mean however that when starting out you...
Content marketing 101 for beginners

Content, content, content. Content Marketing seems to be what everyone is talking about these days. In a overstimulated world of information and messages how do you get through to people in an endless stream of information? How do you...
Advantages of being a female-owned business

According to the Women’s Business Enterprise Council, women are increasingly becoming business owners. By percentage, Australia leads the ‘Anglosphere’ with 32% of businesses (700,000) being owned by women, while it is 25% in the U.S. (12.6 million businesses), and...
How to make the self-doubt of imposter syndrome work for you

It’s an affliction that affects the best of us: Imposter Syndrome. You know the one. The feeling where you feel like a fraud or wonder whether you really have the chops to apply for that job, put your hand...
How to get the right venture capital firm to invest in you

In The Art of Startup Fundraising, Alejandro Cremades writes “Your investor choices can either destroy your dreams and turn them into nightmares, or break down numerous barriers on your flight to your full potential.” After 14 years as a...