Boss Lady
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Never pigeonhole yourself
By pigeonholing yourself it is meant that you put yourself in a category or field and that you are making no attempts to break free of it. You should never pigeonhole yourself. When you do you instantly restrict your...
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How to start a catering business from home
This guide outlines how to start a catering business, with the steps you need to take to be successful. Are you thinking of how to start a catering business as your next dream venture? You are not alone! In...
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Three habits that can transform your organisation
When we talk about transforming our organisation, what we often mean is making its performance better. Much better. We want profit or financial results to be much better. We want customer loyalty to be much better. We want employee...
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The future of business is female
There’s never been a better time to be a woman in business. Companies are placing more value on gender equality than ever — embracing feminism is simply good business. According to the International Monetary Fund, countries could increase their...
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11 Ways to protect the intellectual property of your webinars and online courses
Content. It’s the lifeblood of every information and education-based business. It shows the world your expertise, gives your brand it’s voice and brings in your business income. Naturally, it deserves protection. But, how do we manage the protection of...
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Tips for running a business by yourself
If you run a business by yourself, it can be difficult to know how to split up your priorities. With so much to think about, you want to make sure you divide up your time so that you are...
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Why clients aren’t buying from you
A lot of people make the mistake of not understanding their market BEFORE they launch their business or product. As far as marketing goes, this is where a lot of people drop the ball. This one mistake is responsible...
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4 Simple life hacks for growing your business sustainably
Every day I balance multiple priorities. From managing my rapidly growing business ntegrity, to looking after a toddler at home, nurturing a strong marriage, investing in others in the start-up community and trying to be a great friend. Yet...
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Guerrilla marketing: From zero to hero using your imagination
The first time we heard of the term guerilla it was in reference to battle tactics; an unconventional style of skirmishes where small groups of stealthy combatants would use the element of surprise to their advantage. It required creativity,...
