Boss Lady

  • Lifetime VPN subscriptions: Great deal or scam?

    Lifetime VPN subscriptions: Great deal or scam?

    VPNs are necessary tools for anyone who runs a business. But if you’re looking to save money, can you count on lifetime VPN subscriptions? Businesses can no longer pretend like they don’t need a VPN. A VPN is an...

  • An essential guide to application modernization for business

    An essential guide to application modernization for business

    Does your computer use the same software as it did a decade ago? Of course not. Just like technology evolves over time, businesses also change. Think about it: is your business the same as it was several years ago?...

  • How to select a custom EVA case maker for your sensitive products

    How to select a custom EVA case maker for your sensitive products

    If you are a manufacturer of sensitive equipment that need protective cases to get carried around, custom EVA cases are perfect for you. EVA hard cases are rigid and durable, which makes them ideal for housing sensitive products. They...

  • Threats you need to guard against in the digital world

    Our lives are becoming more digital every year with the emergence of new software, new technologies, and new working practices. This is a train that has left the station in the direction of the future. It is not likely...

  • What can a digital marketing agency achieve that you can't?

    What can a digital marketing agency achieve that you can’t?

    In the 21st century, almost all businesses understand the necessity of digital marketing for their success. Companies of all sizes need to promote their brand online through multiple sources. The first and foremost is a functioning website. A thoroughly...

  • 5 ways to nail the right niche every time

    5 ways to nail the right niche every time

    During Covid we’ve seen business owners shift the way that they market themselves. Many didn’t have an online presence and needed to do something, anything, to stay afloat. There has been a lot of marketing that resembles throwing things...

  • Make your business different if you want to succeed

    In a crowded marketplace, standing out from your competitors is essential if you want to succeed. When you differentiate your business from others, you give your target audience a reason to engage with you and, ultimately, a reason to...

  • How to keep your staff happy

    Running a successful business means not only focusing on the happiness of your customers or clients but on the happiness of your employees too. By keeping them happy, you can encourage them to be more productive and to stay...

  • Digital marketing 101: Ticking every box

    Digital marketing has long been the most important sales tool that modern companies have access to. Enabling you to spread the word about your work without having to venture into the physical world, digital marketing providing businesses of all...