Boss Lady

  • 8 Essential skills for your startup success

    Starting a business is a thrilling chapter for every ambitious entrepreneur. Amid all of the excitement, you may also be dealing with several worries and concerns. Are you properly equipped to make the venture work? How will you inspire...

  • Lessons learned while building a women’s health business

    Launching a business in any economic environment is a monumental task. The energy and risk involved is great whether you begin as a lean startup or in capital campaign. Even if you have the perfect idea for a product...

  • How to get started with alternative investments

    How to get started with alternative investments

    With all of the talk about the economy because of the pandemic, you’ve likely been paying closer attention to your personal finances as of late. After all, it’s only natural to want to know more about your future when...

  • 6 Useful tools for writing an effective business plan

    6 Useful tools for writing an effective business plan

    One of the first things you should do when starting a business is to develop a sound business plan. An effective business plan will serve as the roadmap for you to follow and provide the necessary actions to take...

  • Understanding how digital marketing works

    Digital Marketing is the new buzzword every business wants to incorporate, particularly since the world moved to a stronger digital focus during the coronavirus pandemic. But most companies struggle with the implementation bit. So, in this article, we have...

  • Overcome the hurdle of less meetings in the ‘New Normal’ office

    Overcome the hurdle of less meetings in the ‘New Normal’ office

    The current global pandemic has changed work settings worldwide. The “new normal” poses a challenge for employees who rely on frequent collaboration or any face-to-face meetings. With 92% of employers limiting group meetings, companies must adapt to keep things...

  • Explainer: 4 Trading strategies women should understand

    Explainer: 4 Trading strategies women should understand

    Trading in stocks, bonds, and other forms of securities is one of the most effective ways of investing your savings. It not only provides you with a way to earn money, but also offers a reliable method of diversifying...

  • 9 things to do before hosting a business event

    When it comes to marketing, there is nothing better than a business event. This can be your opportunity to meet potential customers and clients face to face, and you can remarket your business to people too. A business event...

  • 5 Strategies to boost sales team performance

    5 Strategies to boost sales team performance

    Sales are a very important cornerstone of every business. The performance of your sales department has a crucial impact on the business in general, so setting your sales team up for success is very important. The main focus for...