Boss Lady
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Content marketing strategy: 6 ways you can improve it
This guide outlines six important ways you can improve your content marketing strategy, many of which are too often overlooked when it comes to content. If you are completing any type of content marketing like social media, eBooks, blogging,...
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The importance of personal brand
Working in the PR space, I need to have a personal brand as its relationships that help grow my business. Whether or not you are in PR or a similar industry, if you want to get ahead, you need...
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How to be an independent woman: 5 steps to starting a business
Financial independence can be a key factor in how to be an independent woman, so you may be considering starting your own business — either for your main income or as a side hustle. You have clarified your business...
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Want to work abroad? Here’s how to make your dream a reality
We live on a massive planet, but so many of us are rooted to one place because that’s where our work is. You might get an annual two week holiday to somewhere sunny if you’re lucky, but for the...
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How tech is improving conference calling
With remote work becoming the norm for the way we do business as the coronavirus spreads, conference calling is essential to efficient and effective communication. Useful as they are, however, conference calls have developed a bad name for their...
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How to start your own business in a different field
When it comes to our career, many of us face the common problem of feeling stuck and no longer inspired to kick goals. After working in real estate for seven and a half years, I knew it was time...
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How business will need to adapt to survive COVID-19
Things will no longer be the same in the world of work after this pandemic in which we are immersed. And it is in the hands of organizations to think about what the future of business will be like...
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The 3 Key tips to launch a business this year
The year is in full swing, and while resolutions made at the start of the year may have come and gone, setting goals should be a top priority as the year unfolds. Goal setting is key to personal and...
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Is all publicity really good publicity?
You may have come across the phrase, ‘All publicity is good publicity.’ It’s the idea that it doesn’t matter what people are saying about you or your brand, it only matters that they’re talking about you. There are many...
