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Boss Lady
Turning customers into raving fans
There’s nothing much that beats going to the footy at a packed MCG and yelling yourself hoarse as you celebrate each spectacular mark and miracle goal. Footy fans everywhere...
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Career Woman
You’ve got this: No Leadership
Dr Froswa’ Booker-Drew answers your questions, putting her years of experience and practice into the goal of solving those knotty problems that beset us, and assuring us: ‘you’ve got...
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Boss Lady
Strategies that work for repeat business
In the pursuit to grow your business, you will no doubt face the question on who to target. There are two fundamental approaches: Via new consumers (penetration growth) Through...
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Boss Lady
5 ways to find the right fit in your marketing mix
As business owners, we have so many options to choose from to promote our brand, services and products. Why then, do so many of us stick to the same...
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Career Woman
Career coaching can help you score your dream job: here’s how
This concise guide outlines how career coaching works at any stage of your career, and how it will help you on your dream job path. Career progression coaching helps...
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Boss Lady
7 things to consider to increase your borrowing capacity
One of the most important factors any investor needs to consider is how much they can borrow. The best intended goals, hopes and dreams can be undone if the...
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Career Woman
You’ve got this: Everybody is leaving the job—should I?
Dr Froswa’ Booker-Drew answers your questions, putting her years of experience and practice into the goal of solving those knotty problems that beset us, and assuring us: ‘you’ve got...
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Boss Lady
The 10 percent rule for ultimate financial security
Most of us have been raised in societies where debt is just a way of life. It doesn’t have to be, but with the average American in $38,000 of...
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Boss Lady
Entertain your audience (and build your list!)
Every show needs an audience. Every performer needs a stage and so does every entrepreneur! Building an audience is essential for every business owner. Let’s take a moment to...
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Career Woman
You got this: My manager is mean
Dr Froswa’ Booker-Drew answers your questions, putting her years of experience and practice into the goal of solving those knotty problems that beset us, and assuring us: ‘you’ve got...
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Boss Lady
Employee disputes: how to deal with them and prevent more
This guide outlines the strategies you can use to deal with employee disputes, and methods to prevent further disputes happening. In order to have the most productive and the...
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Boss Lady
Brand identity 101: what is a brand identity and how to develop it?
This guide outlines what a brand identity is, and the steps and strategies you can take to develop or improve your brand identity. It’s been said time and time...
