All posts tagged "content marketing"
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What working mums really want for Mother’s Day – and it’s not just a sleep-in
Recently, a friend asked me an all-too-familiar question: “My maternity leave is up in a few weeks and my workplace only has a full time position available for me. I really want to work part-time...
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Surround yourself with the right tribe and anything is possible
I used to think one of the main obstacles faced by women in business was gender inequity — being the female minority in a male dominated industry. However, in listening to my clients and from...
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What motivates you? Career happiness or big money
As a millennial child in the 90’s, I often heard two different phrases related to growing up: “You can do whatever you set your mind to! Do something you love!” — and — “Money doesn’t...
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Infographic: The women’s small business guide to successful Facebook advertising
The internet has already proven itself to be an unprecedented tool for self-empowerment. Now Facebook Ads offer independent businesswomen the opportunity to create successful, highly-targeted adverts without the need to establish a separate marketing team...
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The pros and cons of a freelance writing career today
An increasing amount of people are turning their back on the traditional 9-5 workday and the lifestyle that goes with it. At this point in time, there is no guarantee that working full time in...
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3 tips for effective networking
I have often been told I am good at networking. It is meant as a compliment, but I cringe when I hear it. I like people. I attract good people. I love to introduce people...
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4 Simple life hacks for growing your business sustainably
Every day I balance multiple priorities. From managing my rapidly growing business ntegrity, to looking after a toddler at home, nurturing a strong marriage, investing in others in the start-up community and trying to be...
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11 Inspiring books for businesswomen
Women are big news these days. The bookstores are abundant with some worth reading books on women. Here we’ve enlisted the best business books in terms of their popularity. Let’s take an overview on each of them:...
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Businesswomen: Don’t fear change. Don’t ‘manage’ change. Embrace change
Embracing change is good in all aspects of our life. Humans inherently dislike change, but there will be many times you’ll have to accept it. “The secret of change is to focus all of your...
