All posts tagged "digital marketing"
-
Using digital technology to market your business
Over recent years, things have changed dramatically, thanks to advancements in digital technology. This is something that has affected our lives both in terms of our working lives and our personal lives. For those who...
-
Content marketing 101 for beginners
Content, content, content. Content Marketing seems to be what everyone is talking about these days. In a overstimulated world of information and messages how do you get through to people in an endless stream of...
-
13 things women in business should know about email marketing
An explosion of new digital technologies has pushed us to evolve. But those same technologies can leave us feeling overwhelmed and frustrated with obtaining just the right marketing mix. How much should you invest in...
-
Checklist to harness the strategic power of digital marketing
It’s the New Year which means a new set of opportunities for your business. We spoke to digital expert Anna Kertesz, Managing Director of digital CX agency Guerrilla to get some insights to help you...
-
Business woman talk: An introduction to account-based marketing
Women who want to succeed in the business world need to familiarize themselves with different marketing strategies in order to stay ahead in today’s globally competitive world. The traditional school of thought in marketing focuses...
-
How to boost your business with digital marketing
If you want to grow your business in today’s world, you really can’t afford to miss the opportunities offered by digital marketing. Whether you choose to invest money or time, outsource to experts or rely...
-
Digital marketing should be about people, not numbers
Most people are looking at digital marketing from the wrong angle. Businesses need to be thinking about people rather than the marketing channel used. “People must be at the heart of every digital marketing campaign,”...
-
Affiliate marketing is important in online business: here’s why
Affiliate marketing in its simplest form means that an online business pays an external website or source for driving traffic or sales through its referrals. The more traffic and sales that come as a result...
-
4 ways web design can affect your search engine rankings
There was a time when all it took to rank with Google was a few carefully placed keywords in your site’s content and tags and a few highly ranked inbound links. But things have changed...
