Boss Lady

  • branding unique USP difference stand out standout

    What your logo colors say about your brand

    Colors play a pivotal role in any brand. Whether your logo is black and mystical, yellow and cheerful, orange and exuberant, or red and potent, its colors always communicate subtle messages on the identity, merits and objectives of your...

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    Why you need to adapt your behaviour to forge better work relationships

    “Watch what people do, not what they say.”  We’ve all heard this saying before and it’s never been truer than it is today. The way you behave tells people everything they need to know about you – what you...

  • video resume vlogging

    Live feed videos: The magic business success ingredient

    If you’re on social media, you’ve probably seen the live video trend pop up over the last couple of years. What you may not realise is that live videos are the magic ingredient your business needs. Social media is...

  • Tips for starting a wedding makeup business

    There were times when people use to spend long hours in searching for the perfect wedding dress, but ignoring bridal makeup. Today, many brides are searching for their dream makeup look long before finalizing their wedding gowns. The bride...

  • How to stop dumbing yourself down

    How to stop holding yourself back in business

    What have you decided being successful in business is… that is holding you back from business? It’s usually all the ways we think business is, that we are not. They are the reasons we won’t go for it and...

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    Lost your ‘Why’? 5 steps to find it again

    Do you ever have times when it all seems too hard and kind of pointless? We all go through periods in business where we’re lacking focus and less motivated than usual. Sometimes it’s easily explained by a recent setback,...

  • Shyness

    How to react when you get a fake negative review

    Running a small business has always been full of its own challenges, but a more modern one that we have to deal with now is the rise in trolls and rival businesses using the internet to damage your reputation....

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    The right and wrong ways to follow up after networking events

    Yes, you need to follow up after every networking event. Otherwise, you’ll just be a forgettable face in a sea of other hopefuls looking to score that big interview. While almost any follow-up is better than no follow-up, there...

  • employee disputes gender discrimination

    To ‘wing it’ or not to ‘wing it’

    “Does this bother you, Ingrid?” Karen asked me. “Too right it does!”  And it really does bother me. And it’s starting to bother a lot of other people as well. What’s the bother all about? Have you noticed the...

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