Boss Lady
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Save yourself days of work and thousands of dollars in recruitment costs
Time is money ¾ and that’s crucial in any business. And nobody welcomes the amount of time and money that can be soaked up by the recruitment process. But are you avoiding hiring people because you are dreading the...
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Why corporate responsibility can be more than a marketing tool?
When I first started implementing CR policies almost two decades ago in the mining sector, it was thought of as a strategic play reserved mainly for the top end of town. However, today this is no longer the case....
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Should you hire outsourcing developers for your project?
How to make an IT project successful? The priority is the concept of development, namely whether to entrust the whole process to a third-party (an outsourcing company) or find resources to complete it within your organization. Alas, outsourcing is...
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10-minute fix to save your AdWords campaign
Are you making money with AdWords yet? Perhaps I should ask a more depressing question. Are you throwing away money using AdWords? In my many years working as an AdWords expert I have spoken to so many people who...
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Tips for tackling a desk junk drawer
Most of us have at least one desk junk drawer at work, if not more! Let’s clear some clutter and organize the junk drawer. It is estimated that there is$15 billion in unused tech gadgets in junk drawers worldwide!...
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Social media video marketing is trendy. But… is it effective?
Television was invented in the 1920’s and film was alive and well long before that. So it’s no surprise that over 90 years later our largest social media player has decided to promote video over any other form of...
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Success advice from the world’s leading women
In earlier days, a woman’s job was confined to the kitchen and taking care of the family. The move of women from a kitchen to leaders has been full of struggle. For instance, when my father started working, there...
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Top 3 growth hack tips for your online business
Never in our history has starting an online business been more accessible. You can now create your own startup business on a dime and be selling within hours. What an amazing, opportunistic world we live in. You are no...
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5 tips for meeting with an investor
Starting a new business can be challenging on many levels, but one of the most common challenges that entrepreneurs face when starting a new business relates to funding. You may have full faith in the potential for your venture,...
