Boss Lady

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    The power play of young entrepreneurs

    With freelancing entrepreneurs to represent over 20% of the workforce by 2020, it’s important for all young adults who enter the independent market to consider that they’ve put all the chances of success on their side. Naturally, when you...

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    How to deal with startup losses

    Getting a startup off the ground can be fraught with obstacles, and often this involves taking financial losses. And while it may take the time to work out all of the kinks in a new business, a continually dwindling...

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    Get set to scale your business

    Very few entrepreneurs start their own businesses wanting to work for an hourly rate.  Most are drawn to the long hours, heartache and ecstasy of owning their companies because they believe in a better life for their families somewhere...

  • Lights, camera, action! Using videos to promote your brand

    Everyone fancies themselves as a director, don’t they? Of course, the likes of Spielberg and Scorsese are masters of their craft, but how hard can it be? Whether you want to direct or not, you need to get into...

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    Create a lasting impression with your advertising and marketing

    Making a lasting impression in business is the underlying foundation of all good marketing and advertising campaigns. When a lasting impression is made with a customer they are more likely to continue providing your business with their custom, which...

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    Boost your startup with key tech

    Starting a business requires that you have a lot of know how about many different subjects. Increasingly, one of the most important subjects you need to have a grasp of is technology. The more that an entrepreneur knows about...

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    What are you worth?

    I am not trying to reduce any woman to a dollar figure, or encouraging us to care more about money than the value we add. Rather it is about ensuring that the work women are doing is valued appropriately...

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    How to make your business irresistible online?

    If you’re a woman and you’re trying to take your business to the next level, it can be difficult. Now that you’ve won a handful of clients, what do you do next?  Here we’re going to take a look...

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    Old vs new ways to get your brand name out there

    Finding ways to garner new customers can be a huge challenge in modern business. With so many competing companies, it can be difficult to simply stand out. And, with the Internet, it doesn’t matter where you are; other businesses...

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