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Boss Lady
Don’t be fooled: 4 Email marketing myths
Improve your email marketing and don’t be fooled by these common myths. Email marketing has been around for decades, with one of the first marketing emails being sent out...
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Boss Lady
Top actions businesses can take to be more environmentally friendly
Businesses in all industries need to take action to reduce their impact on the environment. This is an enormous global issue and one which will take a collective effort...
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Boss Lady
Brand identity design: steps to create brand identity for a startup
This guide outlines the steps in brand identity design, when a startup or relatively new business needs to focus on creating the brand identity that will move it forward....
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Confidence
Four technology hacks to free yourself from digital addiction
The average person checks their email or instant messenger every six minutes. We spend an average of four hours per day on our mobile phones, with half of that...
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Boss Lady
Business tips to get you through the tough times
Managing a small business is hard — and probably even harder right now. On top of all the things you are juggling in your personal life, you also have...
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Boss Lady
5 Ways to maximise your productivity at home and work
Time poor? Sick of the frustration, guilt, stress and sheer exhaustion that comes with trying to juggle your work, life, family and other commitments? It’s time to start thinking...
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Boss Lady
4 Smart ways small businesses can cut costs
Any business can cut costs if they really want to, but that doesn’t always mean they should. The difference between cutting costs and cutting costs smartly is astronomical since...
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Boss Lady
The critical role of execution during a crisis
There has never been a more critical time to focus on execution. Now is not the time for procrastination. Speed of execution is the priority. Start today. Not tomorrow....
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Boss Lady
3 Ways to build a better website
In this digital world, the website of a business is just like their storefront. And if it is not up to the mark or more comfortable for the users...
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Career Woman
Economics career: is this the right career path for you?
This concise guide explores the basics of an economics career, the fields you may end up working in, and the education and skills you will need. An economist, just...
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Career Woman
Is real estate a good career in a seller’s market? What to consider
The property market will always fluctuate. So is real estate a good career in a seller’s market? Yes, but you have to consider these factors. There are lots of...
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Boss Lady
3 Ways to incorporate digital and reality in your marketing
Any business, in terms of its content marketing or promotional tactics, is about ensuring that it has the right mix. We can certainly rely a lot on our digital...












