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Boss Lady
Change can happen in 90 days, with a cunning plan
The biology of our brain is motivated to respond to short-term threats, not those that seem far off in the future. Think about the simple act of saving for...
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Boss Lady
Why automated accounts are the future of your forex business
There’s no doubt that automation is spreading and producing great results in many areas of business. And that applies equally to forex trading. Forex robots have been around for...
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Boss Lady
In tune with yourself – Why mindset is the start of success
Ever wonder how you got to where you are? While there is no doubt circumstance plays its role, the core values and beliefs inherited from childhood onwards is largely...
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Boss Lady
The best business use of social media — and some of the worst too!
Today, business has a very important relationship with social media. We’re at a point in this social media boom where you can’t ignore it anymore, and your company needs...
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Boss Lady
Opening a store: A step-by-step guide to setting up a shop
In today’s world of online sales, the ‘bricks and mortar’ version of opening a store is no mean feat. However, with hard work and the right strategy, budding entrepreneurs...
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Boss Lady
How to increase conversions with browser push notifications
Are you looking for new ways to increase your conversion rates? You’re not the only one. Many entrepreneurs are struggling to find a way to engage their audiences and...
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Career Woman
SEO tips that you can do yourself
SEO experts speak in numbers, real-time acquisitions, bounce rates, conversions, clicks and other unfathomable terms. Here’s the thing – SEO professionals are basically focused on using different tips and...
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Boss Lady
Here is what counts when you’re trying to influence others
In previous times there was the point of view that a women in business should act “normal“ which means in conformity with others to be successful. Time has changed....
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Career Woman
What is masstige, and why this niche is taking off
Masstige has become one of those phrases bandied around in the marketing world for some time now. It has traditionally been a niche, but as borders break down and...
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Career Woman
Ecommerce website optimization to target an older audience
This short guide outlines the key steps in optimizing an ecommerce website to better appeal to the Baby Boomer market and older customers. In their zeal to appeal to...
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Boss Lady
5 ingredients needed to build a brand personality
There is a common misconception that once you have a logo, you have a brand. People are confused when I say that your logo is not your brand, so...
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Boss Lady
Today’s technology: personalization through automation
In today’s modern marketing world, consumer behavior has changed. We have long passed the point where the main driver for people to buy your products is the price. These...
