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Boss Lady
You know, running your business from home needn’t mean being alone…
In today’s climate, many entrepreneurs discover that the pros of running a business from the comfort of their own homes easily outweigh the cons. Even if it’s simply a...
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Boss Lady
How pivoting your business can help it grow (big time)
As people we evolve. And eventually our businesses will, too. 15 to 20 percent of companies have undergone a transformation that made them radically different than when they first...
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Boss Lady
Using what you’ve already got to make more money
After years of managing large amounts of debt for a big house, nice cars and a lifestyle to match, my husband decided to quit work and go fishing. Together,...
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Boss Lady
Top 5 strategies for big picture thinking in your business
While running a business, it can oftentimes be rather difficult to focus on the big picture. Certainly, being heads down and in the weeds has its place. However, it’s...
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Boss Lady
6 key tips for business and career women to climb to the top
There are a lot of things we learn along our path to success. Here are the best tips and advice I’ve been given over the years. Use scarcity to...
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Boss Lady
How to generate leads for your B2B business
Online marketing may have made a lot of things possible, but it does not make B2B marketing easy. Generating leads can still be a challenge despite the various options...
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Boss Lady
Ambition is not a dirty word
One thing that never ceases to surprise me is the distaste of ambition. In my experience, many people often find the idea that someone is striving to achieve something...
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Boss Lady
Affiliate marketing is important in online business: here’s why
Affiliate marketing in its simplest form means that an online business pays an external website or source for driving traffic or sales through its referrals. The more traffic and...
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Boss Lady
7 Tools every e-commerce store needs
Online sales have become the bread and butter for even brick and mortar businesses, while ecommerce sites are preferred by new businesses due to their lower overheads. Regardless of...
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Boss Lady
7 Key traits of successful entrepreneurs
Being an entrepreneur takes far more than ideas and money alone. To succeed as an independent business owner, you’ll need to develop specific skills and traits. If you find...
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Boss Lady
Success can only be ensured once your company is secured
You might think that profit is the key to creating a successful business, but there’s much more to consider. Your business needs to run a smooth and organised operation....
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Boss Lady
Building the perfect retail business starts with this guide
Some may argue that conventional retail business is going out of fashion. I disagree! Instead, I think we’re seeing a trend where the top retail businesses are showing just...
