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Boss Lady
Guerrilla marketing: From zero to hero using your imagination
The first time we heard of the term guerilla it was in reference to battle tactics; an unconventional style of skirmishes where small groups of stealthy combatants would use...
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Partner Content
Add more oomph to your blog
There are over 74 million blogs that use WordPress, one of the most popular blogging platforms. Think about that for a moment, over 74 million, and that’s not even...
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Boss Lady
11 Inspiring books for businesswomen
Women are big news these days. The bookstores are abundant with some worth reading books on women. Here we’ve enlisted the best business books in terms of their popularity. Let’s take...
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Boss Lady
Why sharing stories can build customer loyalty
Storytelling is emerging as a powerful and effective way to build customer loyalty.When we listen to stories different areas in our brain are stimulated and an emotional response is...
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Boss Lady
Businesswomen: Don’t fear change. Don’t ‘manage’ change. Embrace change
Embracing change is good in all aspects of our life. Humans inherently dislike change, but there will be many times you’ll have to accept it. “The secret of change...
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Boss Lady
10 questions to ask before hiring a WordPress developer
Nowadays, creating an online presence to get your product or service in front of thousands or millions of people doesn’t have to take long. Gone are the days when...
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Boss Lady
How to build your personal brand on YouTube
YouTube is the second most popular website on the Internet, right between Google and Facebook. If you have a social media strategy for personal branding, then YouTube has to...
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Boss Lady
11 ways to make your online course go global
We’ve all heard of the ‘7 figure online course launches’ and the endless passive income that online courses are bringing to many entrepreneurs and experts. But the truth is,...
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Career Woman
Lack of female role models undermining STEM career paths
Role models have a great impact on one’s life choices. Teenagers who have positive role models have greater self-esteem and perform better in school than teenagers without role models...
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Boss Lady
What luxury sellers need to know
Do you own a successful business already but want a fresh challenge? Maybe you’re looking for a great opportunity for a startup? Luxury products could be what you’re looking...
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Boss Lady
Drumming up a customer base
You need to aim for the stars when you’re working on a marketing plan. You need to communicate to as many people as you possibly can to give the...
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Boss Lady
Make your brand clear and proud
The branding of a business is essential if that business is to flourish in any reasonable sense, as it is the brand image which external people associate with and...
