All posts tagged "content marketing"

5 Resume mistakes to avoid and what to do instead

Let’s face it, getting any job can be tough, let alone landing the one you’ve always dreamt of doing. The first challenge typically is getting onto the interview shortlist. In the vast majority of cases...
How using humor can improve the success of your business and client interactions

“A sense of humor is part of the art of leadership, of getting along with people, of getting things done.” -Dwight D. Eisenhower When you think of business, of your business, or businesses you interact...
Benefits of having an economics degree

Are you thinking of going into business in the near future but you don’t know how to go about it? Or maybe you are already in the industry but are still hoping to make a...
Walk before you run: 3 Lessons learned from a repeat business owner

There’s a great saying that you must walk before you can run. As a serial entrepreneur, I’ve seen this piece of wisdom especially come to life when creating a new business completely from scratch. Sure,...
Demanding schedule? Here are 5 methods to stay motivated

Even if you have an incredible work ethic and consider yourself anything but lazy, staying motivated and productive during a hectic schedule can often be difficult. Especially if you are an entrepreneur trying to build...
4 Ways to tackle the status quo as a black woman in business

There are thousands of passionate black woman-owned businesses currently on the market that are truly bringing upon a revolution to the way we do business. Passionate black woman entrepreneurs are taking advantage of the opportunities...
Different ways to track your marketing progress

A marketing strategy is defined as the overall plan for targeting potential consumers and converting them into loyal customers of the products and services your business offers. For any business, having a strong marketing strategy...
The 3 key ways to deal with a bad boss

‘You don’t leave an organisation, you leave a bad boss’, so the old saying goes and for the most part this is true. At some stage in a working career almost everyone will work for...
Credit card payments: Why a small business should accept cards

Small businesses are used to cash payments, but many are transitioning to accept credit card payments as there are plenty of good reasons to do so. Card payments involve using a credit or debit card...