All posts tagged "Branding"

  • Building a strong brand | 5 steps

    Starting a business step 4: business brand image

    Following on from our overview of how to turn your hobby into a business, let’s look in more dep that the fourth step: Do you look like a professional business? By “professional business” – I...
  • risk management how to become an influencer leadership qualities

    You’ve won an award — now what?

    Winning an award can be a great public relations tool for a woman in business or the corporate world. But while the buzz of the announcement is, and the trophy itself might look nice on...
  • workplace communication strategies Advice for women Receiving feedback

    The Lionfish effect: how your business can look bigger to get more business

    It’s a sad reality, but appearances matter. In the world of business, the smaller company (or dare we say it, the home business) is at a disadvantage. If people can see how small you are,...

  • Why Ronda Rousey’s brand stumbled 

    What is a brand? Sure it’s the name of a business or product, and also the logo you use to represent that. But a brand is much, much more than just a name and a...
  • Building a strong brand | 5 steps

    Building a strong brand | 5 steps

    We all want our brand to have strength, but how do you achieve that? What are the steps to building a strong brand? 1. Building a strong brand Even if you’ve got a great idea,...