All posts tagged "digital marketing"
-
Perfecting the art of the successful business partnership
Going into a new business partnership is often flagged as a risky endeavour—according to one study, the ‘divorce’ rate for business partners is as high as 80 per cent—but every decision (business and otherwise) carries...
-
The greener grass: why your marketing should be organic
It’s not some kind of holistic marketing, nor is about to switching your marketing message to appeal to the wellness crowd. Organic marketing is the opposite of interruptive marketing. Interruptive marketing stops your potential convert...
-
The whys and hows of blogger outreach for marketing
This guide outlines the importance of blogger outreach and how to go about it to raise your brand profile. Anyone who’s serious about business knows the importance of establishing connections. Knowing people can turn your...
-
The insane pressures of creating content (and how to avoid them)
There’s no denying that digital content is one of the most effective ways to promote your business. In fact, it’s probably THE most. But it’s also overwhelming.With all the platforms (and all the competition on...
-
What’s your business digital etiquette?
This guide outlines how business etiquette has changed in the digital world, and how to negotiate the new rules. The 1990s marked the appearance of the netiquette that defines the rules of social interactions online:...
-
Not an IT girl? Cloud is the answer for easy digital streamlining
Even the most efficient organisations suffer from internal processes that are clunky, difficult to change, and are often paper or spreadsheet based. Before the cloud (the BC era), companies could solve these inefficiencies with bespoke...
-
Use digital advances to “supercharge” your business
Most modern businesses rely heavily on computers to get their work done. Of course, computers make basic tasks like word processing and sharing data incredibly easy. But, so few companies utilise their computing resources to...
-
How your new business can keep up with the digital age
If you’re looking to start a business this year, there are two words you need to keep in mind. These are technology and digital because this year that’s really all that’s going to matter. It...
-
The New Rules of Snapchat for Business
Snapchat is quickly emerging as one of the most exciting and useful digital marketing tools for businesses. What makes it so impressive is the ability to spread short, engaging visual content to a highly engaged...
