All posts tagged "online marketing"
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5 ways to beat the challenges of being a woman in tech
My co-founder and I both left very female-dominated industries to set up Careseekers, an online platform that directly connects care workers and people needing in-home care. We built the platform from scratch after we struggled...
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Power up! strategies for women in online businesses
In our online world, businesses are channeling their resources into the web like never before. Future consumers will have grown up living completely under the umbrella of the internet, meaning traditional marketing techniques simply won’t...
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Developing your first business app? Don’t make these mistakes
There’s no denying it; the business world now relies on tech features more than ever before. As the old saying goes; if you can’t beat them, you might as well join them. You can try...
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Strategies to drive more clients to purchase online
It’s no secret that more of us are buying products and services on the Internet each year. The evolution of mobile technology means we can complete transactions on our smartphones and tablets while we’re on...
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3 key ways to make your brand stand out
Growing a business in the modern is more difficult than ever. You have to think bigger than just expanding on a physical basis. People find businesses online now, and if your company isn’t taking advantage,...
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3 reasons your content marketing could be more successful
An essential part of any online promotional activity is content marketing. It’s an effective strategy used by millions of organizations worldwide each day. If you’ve invested in such a strategy, you may be wondering when...
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The 4 simple do’s and don’ts of SEO
If you’re marketing a business online, you always need to keep SEO in mind. It’s the bread and butter of any digital marketing campaign. But you also need to understand how to use SEO effectively....
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8 marketing opportunities you shouldn’t ignore
Traditional forms of marketing are fine— if you’re a well-known business and if you have the budget for it. But if you’re not well known and your finances are fairly limited, you have to find...
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Why you really need SEO more than you think
Believe it or not, some websites online do become a hit naturally. Usually, this is because promotion for the company or the product already exists. Or, in some cases, you might find that the buzz...
