Boss Lady

Developing your first business app? Don’t make these mistakes

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There’s no denying it; the business world now relies on tech features more than ever before. As the old saying goes; if you can’t beat them, you might as well join them.

You can try to resist bringing your business into 2017, but not having an App will hurt your future. Thankfully, you no longer have to pay extortionate rates to outside developers. Nowadays, many SMEs take care of those App coding projects internally, and yours could too.

With so many facilities now available, even beginners can produce truly stunning work. However, your inexperience could leave you in a vulnerable position. Go the extra mile to avoid these problems, and you should be just fine.

Lack of purpose

Just having an App for the sake of it is pointless. A successful App shouldn’t simply sit on a user’s phone background. It should be a constant source of customer interaction that will guide them towards increased purchases.

You aren’t the first small business to launch an App. In fact, this type of download content has played a major role in our culture for years. Conducting your research into competing models will give you a better indication of what your audience demands. Make sure you create a list of bullet points to ensure your App achieves everything it sets out to do.

As with any major business process, failure to prepare is preparation to fail. Gain a deeper understanding now, and it will pay dividends throughout the stage of creation.

Lack of testing

When you’ve designed hundreds of Apps, most of the coding work comes naturally. As a first-time developer (or one with a handful of Apps under the belt) you need to ensure that you’re testing your code regularly. Otherwise, you could be left with an App that either fails to work or appears faulty to the user.

Logging is unquestionably one of the most important steps of the process. With logging tips for NLog, even the most inexperienced coder can deal with troubleshooting before it becomes an issue. Ultimately, if it allows you to launch the App with greater speed and accuracy, it can only be good news for everyone.

With the right framework in place, you’ll be able to complete adjustments and tweaks with far greater ease also.

Lack of appreciation for user needs

From your perspective, the App needs to fulfil its purposes for brand awareness and profitability. However, it’s equally important to realize that the consumers have expectations of the App too. Some of those demands deal with external factors rather than the fundamental features.

Data usage is a particularly crucial factor. Most users will be turned off by an App that eats away at their 4G. As such, finding ways to make your App more efficient should be considered a priority. Meanwhile, you may want to think about loading times and creating code for indicators. Sadly, if the user thinks that the App is crashing during this process, they’ll probably delete it altogether.

Depending on the size and location of your business, secondary languages may be required. Meanwhile, you may want to make the App available on multiple platforms. Take the time to appreciate user interactions and trends. This data should lead you to greatness.

About Business Woman Media

Our women don’t want to settle for anything but the best. They understand that success is a journey involving personal growth, savvy optimism and the tenacity to be the best. We believe in pragmatism, having fun, hard-work and sharing inspiration. LinkedIn

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