Marketing

Digital marketing types: which option does which job for you

This guide outlines the range of digital marketing types, and explains the best uses of each one for your business. Digital marketing is the buzzword strategy every business wants to incorporate, particularly since the world moved to a stronger...
Experiencing a sales slump? Give some product away as freebies

No matter the industry you are in, there are times when your sales figures are not what you want them to be. Although businesses across a wide variety of sectors have seen sales soar to unprecedented heights recently, this...
Want your business events to be remembered? Do these things

If you are going to be throwing business events soon, then you need to make them as memorable as possible. There are multiple ways that you can do this, and it’s important that you take note of them. Ideally,...
Modern marketing strategies: Updating your marketing for today

Digital marketing moves quickly. Businesses that hope to stay competitive now need to be much more flexible with their modern marketing processes and strategies. Most marketing departments are evaluating the successes and failures of the last year and looking...
Attract new clients with a classy corporate event

Many businesses increase their customer and client base by holding a classy corporate event. If you organize a few different events throughout the year and invite people in the same industry as you, word will eventually spread about your...
5 things you should know about marketing your business on Instagram

Since Instagram launched, it has become a great platform for marketing. From small businesses to global brands to entrepreneurs; everyone is using Instagram to create excitement about their brand. One of the reasons for this is because there are...
How to improve customer satisfaction: 5 key strategies

Customer satisfaction is a key factor to success, as it directly affects your business revenue and the way your customers perceive your brand. Thus, as a business owner, you should make strategies for how to improve customer satisfaction your...
5 design mistakes to avoid in business websites and graphics

There is no question about it: We live in an attention economy. In other words, the most important thing to most people these days isn’t money, but it’s time. That means that graphic designers have to work harder than ever...
Google Shopping ads: Can they really boost your ecommerce store?

Google Shopping ads provide a powerful advertising platform for anyone running an eCommerce store. With the ability to put your ads in front of people actively searching for your products, they provide a direct way to target your ideal...